APPLETON ESTATE RUM

Swag Design

Wearables.
A modern twist
to a 90s grunge look

Description

The mandate was to create three shirt design proposals for the brand's in-store event in Toronto. I also prepared two patterns proposals and some design assets to be printed on caps, woolen hats, pocket squares, and a metallic bracelet. I came up with all the new creative for that project and prepared all print-ready files.

  • Art Direction Agnes Bonmati
  • Client Appleton
  • Date 2018
black shirt

I've crafted a few customized graphics for the t-shirts which have been mixed up with other brand's graphics. I've then prepared some assets for all the other brand collaterals, including an exotic seamless pattern for pocket squares.

"The client liked the proposals so much that he selected two designs instead of one."

Cristina Gardeazabal, Associate Content Director